Haci Bekir, being one of the oldest brands in Turkey, wanted to aid the world of recycling and started a new campaign: ‘Bring 10 Haci Bekir branded paper or glass packaging, Receive a 10 TL worth coupon’.
The campaign needed a catchy slogan as well as a logo. 10 getir, 10 kazan, meaning ‘bring 10, win 10’ became this campaign’s slogan. Design is mostly red and minimal, enabling the slogan to pop and campaign cards to blend into physical Haci Bekir shops.
Slogan and Logo Design, Flyer Design, Card Design, 2018.